Vidivi: High definition glass from Giovanni Bormioli

  Master Glassmakers

The VIDIVI collections benefit from all the know-how of the Cerve Group, a world leader in glass decoration with its production capacity of one million two hundred thousand pieces per day, three factories with thirty annealing ovens, and internal availability of all decoration techniques. VIDIVI tableware was born in the Austrian glassworks of the Cerve Group where exclusive technologies, high-precision systems, specialized technical personnel, and rigorously selected lead-free raw materials allow to obtain high-purity glass and transform primary elements such as sand and fire into light.

A Techno Gem

Crystalline effect combined with incomparable robustness and safety. “High Definition” Glass is the most advanced expression of pressed glass. An ancient and fascinating material like glass thus reaches the highest standards of transparency, brilliance, and safety. The high and certified chemical stability makes our glass resistant to hydrolytic attacks and detergents. “Extra white” transparency thanks to a presence of iron close to zero, demonstrated by a light transmission of 92%. Extremely high gloss point: refractive index 1.51. Unlike crystal, it does not contain lead or cadmium. It can be used in public establishments in absolute safety in compliance with REACH regulation n. 1907/2006/CE. It does not shatter and does not explode into small portions in case of breakage: the bottom tends to detach from the body of the glass, thus limiting the fragmentation into splinters, risky for the surrounding environment.